Sunday, July 7, 2019

Lee Iacocca was a REWIREE!

Lee Iacocca died last week at 94 years old. Fortune Magazine featured him on their cover in June, 1996 with the headline, “How I Flunked Retirement.” It was the first time we ever heard someone say they had flunked retirement.  He became one of our inspirations for writing our book, Don’t Retire, REWIRE!

Mr. Iacocca stated, “You plan everything in life, and then the roof caves in on you because you haven’t done enough thinking about who you are and what you should do with the rest of your life.” He also believed that Americans spent more time planning a two-week vacation than they did their future.

When we read the article, we started asking ourselves, “How can a man who had been CEO of Chrysler and Ford, someone who headed up the United States Bi-Centennial Commission and was once talked about as a contender for President of the United States flunk retirement?”  He had money, position, power and prominence. It made no sense to us at the time.

Once we began exploring the concept of flunking retirement,  we discovered it was a huge concern for many people.  Iacocca just happened to be the first person who articulated it.  Because of his status as one of the Top 100 Business Executives of the 20thCentury, people were interested in what he had to say about business. This article showed another side of Iacocca. As several pre and post retirees told us, “When I read the article, I was so happy to know I wasn’t alone. Even a man of his status had fears about retirement and the future.”

A lot has changed since 1996.  Americans are still focused on financial planning for retirement, and now the retirement coach has entered the scene to assist pre and post retirees to better self-actualize their futures.  Life planning and financial planning should always go hand in hand. Many retirees have had a much better life because Lee Iacocca let them know that planning was a key ingredient for a fulfilled future.

After the article appeared in 1996, Lee Iacocca went on to write books, start new businesses, launch takeovers and consult with start-up companies.  He enjoyed his family and being a grandparent.  He never stopped learning or doing the things that he found rewarding. He REWIRED many times and inspired others to do the same.

Thank you, Lee Iacocca.  You were a great leader on so many levels.

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